The Sonia Show

Writer. Podcaster. Beer drinker. Old movie watcher. Mother. Goober.

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Yeah, so, I’m so happy at my new job.

I love the work, and the company seems to treat its employees really well. I’m learning a lot, and I’m enjoying being a part of a company that’s growing and has a brand voice that is fun and friendly. I think it’s a good fit.

I went to the company picnic, and I had fun. See?

In other news, I got bangs.

I have decided to grow up my pixie cut and try for a French bob. This bob is a little short now, but I know I’ll love it when it hits chin length. But now, I look like Annie Potts in “Ghostbusters 2,” which I’m totally fine with. And hey, it beats being bald.

In other news, I’ve got a few podcasts for you …

Over at Dorking Out, good buddy Margo and I dorked out about “The First Wives Club,” “IT Chapter Two,” “Dick Tracy,” “Smokey and the Bandit,” and “Fast Times at Ridgemont High.”

And on What a Creep, we just wrapped up season 2! We talked about Alan Dershowitz, Roman Polanski, James Woods, Harvey Weinstein, and Bill Cosby.


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Being creepy

Yeah, so, I’m super excited to announce that my new podcast with Margo D. is out there in the world.

It’s “What a Creep,” and every week we will talk about a creep. But don’t worry. We don’t want you to think the world is a complete dumpster fire, so we’re adding every episode with someone who isn’t a creep. So far, we’ve talked about Lance Armstrong, Newt Gingrich, Elizabeth Holmes and Mel Gibson.

You’d think that talking about someone who is a huge asshole wouldn’t be fun, but I swear it is. You should listen. Coming out this Friday is Chevy Chase. Be glad that he’s Chevy Chase and you’re not is all I’m saying.

In other podcasting news, there are a few new Dorking Out episodes for you to catch up on, including “Speed,” “Fatal Attraction” and “Baby Boom.”

Up next for Dorking Out is “Creed,” which most likely includes “Rocky” and “Creed 2” in the discussion.


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It’s business time

Yeah, so, I’m going to Confab, a content strategy conference in Minneapolis next week.

In preparation for it, I decided to print some business cards for myself. I wanted a business card that truly reflected my personality and showcased the aspect of content strategy that is really important to me: the fun part.

What do you think?

Please ignore my awful, chipped nail polish. I know, I know.

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Anyone But Trump 2020

Yeah, so, I’m not going to lie … I really wish Bernie Sanders had sat this one out. I’m super, SUPER liberal, but I wasn’t impressed in 2016, and I’m not impressed now. I would have preferred he endorsed someone else and acted as the elder statesman (He’s 77 years old, my friends!) of the progressive movement that he is.

But I’m not writing this to shit all over Bernie Sanders. And I’m not writing this to shit all over Bernie supporters. (Although he has a very vocal group in his supporters, the Bernie Bros, who are real assholes.) Some of my best friends are Bernie fans. Seriously. I’m not just saying that in the way that racists try to pretend they’re not racist by pointing to their one African American friend. During the 2016 election we talked about our political differences like this:

My friend: “I’m going to vote for Bernie.”
Me: “Cool. I’m voting for Hillary.”

The end.

I’m writing this because things are already getting shitty on social media, and I think it’s important that we stick together! We need to do the right thing in 2020, my friends.

Bernie is not my candidate. I’m more of a Kamala Harris girl, or maybe Beto if he announces. That said, if Bernie wins the Democratic nomination, I will vote for him. I will vote for whomever the Democrat candidate is because that candidate will answer “no” to all my deciding questions.

  • Do you plan to separate parents and children at the border and keep children in cages?
  • Do you base policy decisions on “Fox & Friends” segments?
  • Do you require 5 hours of “executive time?”
  • Do you think some Nazis are “very fine people?”
  • Do you think abortion should be illegal in every case?
  • Do you think that journalists are the enemy of the people?
  • Do you want to take away people’s health care?
  • Do you want to give tax cuts to millionaires and make the lower and middle class pay for it?
  • Do think vaccines cause autism?
  • Will you embarrass this country on the world stage by acting like an entitled child?
  • Are you a sexist, egotistical, lying, hypocritical bigot?

If the Democratic candidate answers “no” to all of these questions, truthfully, then they get my vote. I mean, Predator Trump could answer “no” to all of these questions, but we’d know he was lying, so seriously, fuck that guy.

So, yeah, come on, my friends: Let’s have a positive, energizing democratic primary and may the best woman win.

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Listen here

Yeah, so, I’ve got a few things for your listening pleasure.
My mighty, mighty good man David and I are on this week’s Storied SF. You can listen to Part 1 here, and part 2 is riiiight here. In part 1, we talk about how we met and how we ended up in San Francisco. In part 2, we talk about my cancer battles, getting married and raising an autistic son in San Francisco.

Image from Storied SF and film photography by Michelle Kilfeather

We recorded at Barebottle Brewing, which is one of our favorite breweries in San Francisco, It was really fun to record. You should listen to it.
But wait, there’s more!
In honor of Valentine’s Day, Margo and I decide to talk about one of the greatest love stories of the 90s, “Point Break,” starring Keanu Reeves and Patrick Swayze. If you think that’s an unusual choice for Valentine’s Day, you should really watch “Point Break” again.
You can listen to our “Point Break” episode of Dorking Out riiiiight here.

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Everybody nose

Yeah, so, as I mentioned, this flu has been kicking my ass all week. I’m still coughing, and I’m constantly blowing my nose. I wish I was exaggerating.

David: *waiting to speak*
Me: *blowing nose*
David: *still waiting*
Me: *continues blowing nose*
David: *waiting*
Me: *still blowing nose*
David: *crosses arms, waiting*
Me: *stops for a breath, then keeps blowing nose*
David: “Never mind.”

When I finally finished, he pointed out that I’m blowing my nose for almost comically long amounts of time.

I’m recording an episode of Dorking Out tomorrow, and well, I hope our listeners have virus protection on their listening devices. When I recorded with Margo last week, I was sick and she wasn’t. Shortly after, she caught the same flu. My flu is SO POWERFUL that I was able to infect her all the way in Brooklyn through Skype!

Please don’t let that stop you from listening to the podcast, though, because it’s really entertaining … if I don’t say so myself.

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That’s cold

Yeah, so, I caught a nasty cold. It’s really knocked me on my ass, and I’ve had to call into sick to work for two days to recover. I hate using my vacation days on a stupid cold, but I’m coughing so much, etc etc. You know the rest … it’s the same stupid fuckin’ cold we all get.

The only good thing about this cold is it gave me the opportunity to watch “Killing Eve” on Hulu, and – my friends! – “Killing Eve” is really great.

OK, there’s one other good thing about laying around on the couch all day. I get to hang out with these guys.

I need this cold to move along, because I’m traveling to Minnesota for work next week, and I don’t want to fly on a plane while sick. I also don’t want to stay in a hotel while sick. Also, I don’t want to be sick. I’m the biggest whiner when I have a cold, which is another reason for me to stay home. No one at work gets paid enough to listen to me bitch and whine about my cold. However, they do get paid enough to listen to me bitch and whine about everything else. I know. I know. I’m a fuckin’ joy to be around, and you wish you worked with me. I get it.

So, I have a theory about how I managed to catch this cold. Here’s actual footage of me after watching “St. Elmo’s Fire” for this week’s Dorking Out.

This episode of Dorking Out is the funniest one yet … if I don’t say so myself. “St. Elmo’s Fire” does not hold up. It’s filled with garbage people doing garbage things. So, if you want to hear two women rip up a movie, then you should definitely listen.





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Facebook isn’t going to like this

Yeah, so, one of my many 2019 resolutions is to stop spending so much time on Facebook. I know. I’m such a basic bitch. That’s everyone’s New Year’s resolution.

I’ve been pondering my relationship with Facebook lately. A lot of people have. There are all the privacy concerns, obviously. It certainly hasn’t improved political discourse in this country. And, I believe that Facebook is a media organization that should be fact-checking the news stories on its platform.

I’m not going to sit here and talk a bunch of shit about Facebook. I have cool and smart friends who work there. Also, I think Facebook has done awesome things. It has brought people together, and it helps us maintain those connections. Hell, my mighty, mighty good man David and I were introduced to each other via Facebook. I love seeing what my friends are up and looking at their photos. Plus, it reminds me of important dates like birthdays, anniversaries, etc.

BUT, Facebook has also made every day feel like an awkward family Thanksgiving dinner. You used to only have to listen to your cousin’s racist political views once or twice a year, but thanks to Facebook you see it every day. I’ve lost friends on Facebook, but the truth is I was going to lose those friends whether we were on Facebook or not. Family members have unfriended me, and I’ve unfriended family members, which is probably for the best. This way we can limit our political arguments to the holidays as god intended.

Of course, that’s not why I’m limiting my Facebook time in 2019.

Facebook has made it easy – almost too easy – to share my thoughts, feelings, ideas and stories. Gone are the days when I would come up with an idea, write and live with it for a while, and published a fully formed piece. Instead, I instantly open the Facebook app on my phone, write one line of a half-baked idea and post it. And now my good idea is gone. It’s lost in Facebook’s algorithm for some of my friends to see. Which friends? Well, whichever friends Facebook decides should see it, I guess.

I need to stop just throwing my stories away on Facebook. They’re mine. I want to throw them away here on my blog! And that’s why I’m going to limit my Facebook time. I’ll still be sharing my blog posts and podcasts on Facebook. And, I will still be checking in from time to time. I want to see my friends’ posts and photos. But, instead of mindless scrolling, I’ll practice mindful scrolling.

I have a lot of the same New Year’s resolutions every year. Exercise more. Lose weight. I ditch those quickly every year because I’m lazy and bread is delicious. BUT, I also say I want to create more and consume less. Less Facebooking falls under that.

The good news is, for you my dear tens of readers, there is going to be a lot more activity on The Sonia Show in 2019, whether it’s longer stories or more quick thoughts and photos.

I know what you’re thinking. “But Sonia, what about Twitter?”

Ummm, yeah. One social media platform at a time, you guys!

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Content strategy is so hot right now

Yeah, so, I think I’ve finally figured out what I want to do when I grow up. I mean, other than retire.

I recently discovered that I like content strategy.

Weird, right? It only took me about 10 years to figure it out. Around this time last year, I was transferred from the Oakland office to the San Francisco office to join the content team. Instead of just writing content for one of our companies, I’d be working on content for all of our companies.

Shortly after I got there, I was asked by my new boss if I’d like to really do the Content Marketing Manager job. I have the title, but I didn’t work much with the metrics and the funnel, and shit like that. I said, “Sure. Why not?”

Well, it turns out that I don’t like metrics. Numbers are not my jam.

At the same time, I started working on this big, new project. The corporate overlords are launching an entirely new section of their website, and I started working with a Content Strategist named Nina on all the copy. From blog articles to transactional learning content to the micro-content in the shopping cart, I worked with Nina on all of it.

I like it. I like it a lot.

I love writing. I mean, duh. But it turns out I like thinking about the customer journey. I like thinking about creating the content to help them through the shopping process. AND, it turns out that one of the things that’s kinda in fashion when it comes to website content is making it less stuffy. You know, write like people actually talk. Well, I fuckin’ love that shit. That’s all this blog is. Writing like how people talk is so hot right now.

So, I’ve been listening to everything Nina says and picking her brain because she’s all smart and shit. I started listening to a really great podcast by Kristina Halvorson from Brain Traffic. And at Nina’s recommendation, I started reading Halvorson’s book, too.

I’m feeling like a real goober right now talking about work and content strategy, but the truth is … I’m kinda excited, you guys. It’s been a long time since I really cared about work. I mean, I always kinda care. I have a work ethic, and I’m not a completely lazy asshole. SHUT UP. I’m not! You’re the lazy asshole!

So anyway, now I have an idea of what I want to do. I’m not just feeling around in the dark, writing whatever is asked of me without any rhyme or reason.

Does this mean I’m going to go back to school and get another degree in content strategy? Hahahahahahahahhahahahahahahahhahahahahhahah! *deep breath* Hahahahhahahahahahahahahhahahahahahahahhahahahah!

Seriously, going back to school is my nightmare. It’s my recurring anxiety nightmare, so that isn’t happening. I can’t imagine anything worse than homework and tests. BUT, I think I can learn a lot at my job and apply what I learn. Plus, it keeps me away from numbers.