Yeah, so, I saw this sign on BART, and no … just no. Come on. Really?
First of all, if you are a law firm, you probably shouldn’t use snakes in your ad. A lot of folks think lawyers are snakes. This is not helping.
Second, why is there an extra space in “We’ve”? Oh, and there’s a Lot of random Capitalization going On Here. You’re placing an ad on BART, where thousands of people will see it. Maybe you should get someone to proofread it for you.
Third, I’m pretty sure that font is Comic Sans, and nothing says “professional law firm” like Comic Sans.
That is all.
The Sonia Show 
February 12, 2013 at 6:06 pm
So the joke is they haven’t handled snakes? Doesn’t that only mean that they aren’t an Appalachian religion? Bad ad. Bad ad, indeed.
February 12, 2013 at 6:47 pm
Better Call Saul!
February 14, 2013 at 1:18 pm
Saul’s ads are vastly superior.
February 12, 2013 at 7:12 pm
Why is “it” not capitalized? Holy cow. I suck at proof reading and I could put together a better ad than this.